twitter and trends
Getting into this whole twitter thing properly now. We have a business twitter now for london weather with more cities to follow. i find it interesting that short term trends tend to make more of an impact using twitter than other media.
For example, Google is always behind due to its spider reactive nature. msn is for chatting away and not really spreading a topic for the masses. blogging is great - if you have the foot fall. twitter ia in its element as philip scofield found with the "That's my hedge" trend that took the uk by storm last week and brought twitter into the homes via Good Morning. So heres the thing. twitter is so simple quick and reaches people on mass via a different means than other methodologies. This can prove to (in the right way) form a good basis for product (re)launches and all kinds of merketing strategies.
{watch this space!}